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Privacy policy

At SÓI, privacy is part of the experience. This policy explains how we collect, use and protect the personal data of people who visit our website and buy our products. It follows the Brazilian General Data Protection Law (Law No. 13,709/2018 – LGPD) and, where applicable, the EU and UK General Data Protection Regulation (GDPR) and other local privacy laws.

Data Controller

Soi Comercio de Perfumaria LTDA, registered in Brazil under CNPJ No. 63033394/0001-02.

Data We Collect and Why

We only collect what we need to serve you well:

  • Order and delivery: name, address, e-mail, phone number and tax identification number where required. We use these to process and ship orders, issue invoices and provide customer support. Legal basis: performance of a contract.
  • Legal obligations: billing and tax records. Legal basis: compliance with legal obligations.
  • Communications: news, launches and offers from SÓI, only if you opt in. Legal basis: consent, which you may withdraw at any time.
  • Website improvement and security: browsing and usage data. Legal basis: legitimate interests.

Payments

Payment data, especially credit card details, is processed directly by secure, certified payment providers. It is used only to complete your purchase and is never stored on our servers.

Purchases via TikTok Shop

When you buy through TikTok Shop, the platform also collects and processes your data under its own privacy policy. SÓI receives only the information needed to fulfill your order and support you.

Cookies and Tracking Technologies

Our website uses cookies and analytics and advertising tools such as Google Analytics, Meta Pixel and TikTok Pixel. They help us improve your browsing experience, understand how the site is used and show you more relevant content and ads. Non-essential cookies are only used with your consent, which you can manage through our cookie banner or your browser settings. Disabling them may affect some site features.

Sharing Your Data

We do not sell or rent your personal data. We share it only with partners essential to our operations, such as payment processors, logistics providers, e-commerce and marketing platforms and tax services, or when required by law.

International Data Transfers

SÓI is based in Brazil, so your data may be processed in Brazil and in other countries where our service providers operate. When data is transferred outside your country, we apply appropriate safeguards, such as standard contractual clauses, as required by applicable law.

Data Retention

We keep personal data only as long as needed for the purposes described here or as required by law (for example, tax and accounting obligations). After that, it is deleted or anonymized.

Security

We use technical and organizational measures to protect your data against loss, misuse, alteration, unauthorized access or disclosure. However, no system on the internet is completely infallible.

Your Rights

Depending on where you live, you may have the right to:

  • Access the personal data we hold about you;
  • Correct inaccurate or outdated data;
  • Request deletion of your data;
  • Receive your data in a portable format;
  • Object to or restrict certain processing, including direct marketing;
  • Withdraw your consent at any time;
  • Opt out of the use of your data for targeted advertising.

To exercise any of these rights, write to contact@soicurated.com. We will reply within the time frame set by applicable law. You may also file a complaint with your local data protection authority, such as the ANPD in Brazil or the supervisory authority in your EU country.

Our Commitments

We value our customers' trust and commit to:

  • Never selling or disclosing your personal data, except as described in this policy;
  • Promptly updating your information whenever you notify us of a change;
  • Promptly removing you from our promotional mailing list upon request.

Children

Our products and website are not intended for children, and we do not knowingly collect their personal data.

Changes to This Policy

SÓI may update this policy to reflect legal, regulatory or business changes. Any update will be posted on this page reasonably in advance of taking effect.